Mindset before Dataset

Coming Spring 2020. This book has been sitting on my desk for 20 years With great encouragement from friends and family it should be ready to ship soon. It’s Mindset before Dataset. It covers the fundamental building tools for practicing marketing and mathematics.

The economics of longevity.

#databasemarketing #datamining #datascience #directmailmarketing

People or Things

People / Things

What is your preference …that of your team?

Its “OK” to be one or the other.

JobFit- – does your Work-style match your Job-Style?

Are you a People person in a Things job or  your a

Things person surrounded and working with People ?

A client was seeking a senior production manager for a new division.

We used the above Pie Slider and determined we “wanted” someone with

LITTLE/NO People preference…we Wanted a “THING” person.

The Job required a deep commitment to mastering complex machinery and high quality expensive Raw materials ….

and to work alone for 70% of the time.

We matched work-style to job-style and the client handed off a very major role 2 years ahead of schedule.

#Entrepreneurship #entrepreneurs #entrepreneur #startups #startup

#business #businesswomen #success #womeninbusiness #strengthsfinder

#mbti #neuromarketing #smallbusiness  #neuromarketing  #teams  #peterkeyes

#abcdtesting.com  #cofounders  #startuplife  #womenentrepreneurs  #salesforce

#hubspot  #co-finder #coaching #womenempowerment

Old School

100 years ago

High Tech No Check …. history repeating